Context
The Froliv identity covers two product lines, Wellness and Beauty, in one visual system, also applied to the packaging.
What we built
The brand identity: the Froliv logo with the line name beneath it, Wellness on green and Beauty on beige, each also in a version without a background. Alongside the logo sit the brand’s iridescent bubble and a repeating droplet pattern.
The packaging: the identity applied to the box and the oil bottle.